Newlinkers

Jacqueline B. Reynolds

Managing Director

Jacqueline B. Reynolds, Newlink America’s Managing Director, is an accomplished global brand marketing executive with over 30 years of experience producing high-performing strategies that drive KPI’s and achieve business objectives within the multicultural space.

Jacqueline brings to her role, and to Newlink clients, powerhouse credentials and a track record of success in working the world’s largest, most influential brands. She has managed brand portfolios for leaders across a wide scope of categories: CPG, retail, personal care, pharma, sports, entertainment, media, telecom, automotive, financial, tourism and hospitality. Her expertise ranges from global brands such as Coca-Cola, L’Oreal and McDonald’s to luxury brands such as Jaguar and Grand Marnier to military and government entities, including the U.S. Army and Navy.

Her career includes creating an impressive $3.2B+ in revenue growth and enhanced shareholder value across a broad scope of industries. Prior to joining Newlink, Jaqueline was the Co-President and Chief Marketing Officer for Storydog, a branded content and influencer marketing practice. Working with Fortune 500 clients, she led the strategy and developed brand-centric initiatives across multiple digital platforms.  Prior to that, she served as the Chief Marketing Officer and Global VP, Worldwide Marketing for Herbalife International, Executive Vice President for multicultural agency GlobalHue, Vice President, Promotions for Casanova McCann, Vice President Marketing for nuvoTV, CEO for The ShopShop, a shopper marketing consultancy she founded, as well as a successful ten-year tenure at The Coca-Cola Company.

Jacqueline is fluent in English, Spanish, Italian and French, and holds a BS in communications from the University of Miami.

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