Daniel Díez de Dios

Director, Digital Marketing

Daniel is a professional specialized in digital strategy with more than ten years of experience in communications and marketing. He leads the coordination, strategic focus and implementation of B2C and B2B projects in banking, telecommunications, distribution, tourism, consumer, real estate and rent-a-car sectors, among others.

During his career, he has directed and supervised digital projects in different markets, developing various marketing and digital strategy disciplines: branding, recruitment, conversion and loyalty. In addition to promoting business development for different brands in digital environments, he has specialized in brand positioning and customer strategy projects, including initiatives for Customer Experience and Marketing Automation.

Before joining Newlink, he spent seven years on the strategy and business team of digital consulting firm Good Rebels, working with brands such as Domino's Pizza, DIA, Abbott, Spotify, Corona Beer, LG Electronics, Aliseda Inmobiliaria, Movistar, Fundación Telefónica, Palladium Hotel Group, Yoigo, Goldcar, Bertolli, Clarel, AECOC, Amadeus and LATAM Airlines Group, among others.

He has a bachelor’s degree in Journalism from Universidad Complutense de Madrid, plus postgraduate studies in Communication Management at the UOC (Universitat Oberta de Catalunya/Open University of Catalunya). He also specialized in Digital Marketing at ESIC Business & Marketing School and Digital Transformation at IE Business School.

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