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Newlink Communications wins two Silver Anvil Awards

MIAMI, FL. — Newlink Communications won two Silver Anvil awards for its work for the Barrick mining company and the United Nations Population Fund (UNFPA) at this year’s ceremony in New York City.
 
These prestigious awards, the most highly regarded in the world of public relations in the United States, annually recognize organizations that successfully address contemporary issues with exemplary skill, creativity and ingenuity.  
Sergio Roitberg recibe el premio Silver Anvil
The two Newlink projects that received recognition were the only ones among the winners of the 2012 Silver Anvil Awards that were developed and implemented in Latin America. In our work with Barrick, one of the world’s largest mining companies, what merited this honor was a successful collaborative strategy that allowed the company to overcome a complex public relations scenario and develop a historic project for the Dominican Republic.

“Barrick entrusted Newlink to aid in our search for more effective communication, and together we were able to shift the common misconceptions the public held regarding investment and the work that would take place in this mining project,” said Maria PisDudot, Senior Vice President of Newlink Group.

The Silver Anvil Award for our work with UNFPA, the largest international source of funding for population and reproductive health programs in the world, was gained through a joint effort that also involved the Spanish Agency for International Development Cooperation (AECID). Overall, four projects were implemented to improve reproductive health among the most vulnerable populations in Latin America and the Caribbean.

“This award demonstrates the effectiveness of Newlink’s comprehensive vision, which was to guide the work of UNFPA with a clear commitment from government and strategic partners,” said Susana Vargas, Senior Director of Newlink.

Meanwhile, Sergio Roitberg, CEO of Newlink Group, celebrated the achievement and was proud of the accomplishments. “These kinds of events force us to embrace our commitment to connecting the dots for our clients, effectively and without excuses,” he said. The Silver Anvil Awards are presented annually by the Public Relations Society of America (PRSA), the largest organization of public relations professionals in the world. These awards join a long list of accolades received by Newlink Communications over the years, and include a recent ranking in the Top 25 PR Agencies in the South Florida Business Journal, among other awards.

Newlink Communications is part of Newlink Group, an integrated consulting firm with headquarters in Miami and offices in Argentina, Chile, Colombia, Mexico, Peru and the Dominican Republic.

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